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UFC-owner Endeavor to buy sports betting firm OpenBet for $1.2 bln

vwdhfgeyug by vwdhfgeyug
September 27, 2021
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UFC-owner Endeavor to buy sports betting firm OpenBet for $1.2 bln
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The Endeavor Group Holdings Inc. (EDR) brand hangs from the New York Inventory Trade on the morning of its public itemizing on the NYSE in New York Metropolis, U.S., April 29, 2021. REUTERS/Shannon Stapleton

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Sept 27 (Reuters) – Endeavor Group Holdings Inc (EDR.N), the proprietor of the Final Preventing Championship, will purchase sports activities betting agency OpenBet from Scientific Video games Corp (SGMS.O) for $1.2 billion in money and inventory, the businesses mentioned on Monday.

Endeavor, whose shares had been up practically 9% in prolonged buying and selling, mentioned the acquisition will strengthen its place within the sports activities betting business. It comes at a time when the net playing house has been seeing frenetic dealmaking.

Final week, British playing agency Entain (ENT.L) mentioned it had obtained a takeover proposal from U.S. fantasy sports activities betting firm DraftKings (DKNG.O), valuing it at $22.4 billion. read more

Demand for on-line betting has boomed through the pandemic as prospects took to taking part in from dwelling when casinos and betting retailers had been off-limits.

The OpenBet deal, which is anticipated to shut within the second quarter of 2022, might be financed by means of $1 billion in money and $200 million value of Endeavor’s Class A standard inventory, the businesses mentioned.

Reporting by Niket Nishant in Bengaluru; Enhancing by Shounak Dasgupta and Vinay Dwivedi

Our Requirements: The Thomson Reuters Trust Principles.

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