Guinness, a premium beer model, is partnering 13 communities in Cross River State to advertise tradition in Nigeria. Guinness Model Supervisor, Cynthia Ufele, who stated this on the weekend through the celebration of this yr’s Mbube New Yam Competition celebration by the 13 communities that make up Mbube, in Ogoja Council of the state, defined that “the partnership between Guinness and communities in Cross River seeks to emphasize the significance of celebrating key cultural moments within the state and Nigeria.”
Ufele stated: “The thought is to have a good time with the individuals of Cross River, particularly, Benkpe, in moments that come most pure to them, and Guinness is a model immersed in native tradition, celebrating the magic that conjures up experiences that encourage our viewers, the dance, tradition, the individuals, males, ladies and their experiences to shine brilliant collectively.”
The Mbube individuals stated the pageant has been on for over 50 years and they’re happy that Guinness got here to determine with them and share in values the festivals deliver to them.
